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Hovis Multiseed

Packed with seeds and the goodness of wheatgerm.

Hovis Multiseed is our newest grade of flour and is unique to the market. This new product is bursting with flavour from its special blend of premium seeds and wheatgerm.

Hovis Multiseed products have a distinctive taste and texture with excellent visual appeal.

Market insight

At Rank Hovis, we recognise the importance of offering quality products that meet the needs and tastes of today’s discerning consumer. With this in mind our innovation and technical team, teamed with our years of milling experience created a unique grade of flour. It is well suited for healthy, top quality, seeded products. The flour has a blend of five seeds;

• Poppy
• Millet
• Brown Linseed
• Golden Linseed
• Sunflower

Sourced from around the world by the Rank Hovis innovation team at Holgran and added cooked wheatgerm.

Our research showed unlike many other seeded breads this product has wide appeal for all the family. It is versatile and various great-tasting breads can be baked from it, from tinned and oven-bottom loaves to soft and crusty rolls. It is also a fantastic sandwich carrier and enhances the taste and flavours of sandwich fillings.

Brand support

With this product comes the opportunity to take advantage of promotional point-of-sale material that is designed to maximise sales opportunities. The instantly recognisable logo assures customers and consumers that the product they are buying is authentic and high quality. Hovis Multiseed can also be baked in the iconic Hovis bread tins. If you want to offer your customers a unique product and eating experience try Hovis Multiseed.